Thursday 24 February 2011
Posters that have been done dealing with similar issues
Nice Concept
I like the concept of vector images in this simple and effective
Unicef poster Campaigns
Really Clever poster design , loving the simple designs as well
Like the simple illustrations in this poster
Ilike the contrasting concept in the above poster, i would like to do something like this and experiment with it, but i am still thinking how i can apply it to my 'education' theme
Strong imagery and simple use of text only
Thursday 17 February 2011
Wednesday 16 February 2011
Tuesday 15 February 2011
Monday 14 February 2011
Coca Cola Poster Design
As part of my research I decided to look at posters for coca cola advertising throughout the years. Coca Cola is one of the biggest brand names in the world and one thing i think they do really well is there graphic design. The coca cola logo is a classic and recognised by everyone. Coca Cola know this and have developed there posters and advertising campaigns around this. I really like the simple approach in the Designs and the colours used. As a user they attract me and i find them fun.
A few examples are shown below.
I think these are great examples of timeless graphic design
A few examples are shown below.
I think these are great examples of timeless graphic design
Sunday 13 February 2011
Guinness Advertising Posters
Below are a few posters as part of advertising campaigns throughout the years
In the poster above i like thw simplicity of the design, It is great marketing using the slogan 'Guinness For Strength'
Image Credits : Google Images
In the poster above i like thw simplicity of the design, It is great marketing using the slogan 'Guinness For Strength'
Image Credits : Google Images
Logo Designs by Paul Rand
I really like Pauls Rands style and these logos here are great timeless examples of his work. I like his use of simple colours and shapes. I feel that his style is great due to the simplicity of the designs.
I really like the design above, It may be clichéd , but I think it works really well!! Simple and Effective
Paul Rand Timeline
Timeline
1914 – 1939
1914
- Born Peretz Rosenbaum, August 15, Brooklyn, New York
1929 – 1932
- Education: Pratt Institute, New York
- Education: Harren High School, New York
1932
- Education: Parsons School of Design, New York
1933
- Education: Art Students' League with George Grosz
1934
- Illustrator: Metro Associated Services
1935
- Design Assistant: George Switzer Studio
- Freelance: Glass Packer magazine
- Changes legal name from Peretz Rosenbaum to Paul Rand
1936 – 1941
- Art Director: Apparel Arts and Esquire magazines
1937
- Trademark: Wallace Puppets
1938 – 1945
- Cover Designs: Direction magazine
1938
- Trademark: Esquire magazine
1939
- Instructor: New York Laboratory School
- Design: New York World's Fair brochure, an insert to PM Magazine
- Article: PM Magazine publishes first article about work
1940s
1941
- Exhibition: Katherine Kuh Gallery, Chicago
- Article: AD Magazine, written by Laszlo Moholy-Nagy
- Trademark: Coronet Brandy
1941 – 1955
- Art Director: William H. Weintraub Advertising Agency. Clients include:
- Coronet Brandy
- El Producto Cigar Company
- Disney Hats
- Dubonnet
- Stafford Fabrics
- Ohrbach's Department Store
- Dunhill Clothiers
- Kaufman Department Store
- Olivetti
- Architectural Forum
1942
- Instructor: The Cooper Union, New York
- Advertising: Stafford Fabrics
- Advertising: Ohrbach's Department Store
- Advertising: Kaufman Department Store
1943
- Advertising: Architectural Forum
- Trademark: Cresta Blanca Wine Company
1944
- First Book Jacket: The Cubist Painters by Guillaume Apollinaire
- Trademark: Helbros Watch Company
- Design: Perfume bottle made with crystal and gold wire
1945
- First Book Design: The Tables of the Law by Thomas Mann
- Trademark: redesigns Borzoi Books
- Trademark: Smith, Kline and French Laboratories
- Begins designs for Architectural Forum
1946
- Instructor: Pratt Institute, New York
- Advertising: Ohrbach's
- Advertising: Great Ideas of Western Man for Container Corporation of America
- Advertising: Disney Hats (1946–1949)
1947
- Author: Thoughts on Design
- Exhibition: Composing Room, New York
- Exhibition: National Museum, Stockholm
- Advertising: Kaufman Department Store
- Trademark: Robeson Cutlery Company, Shur Edge
1948
- Exhibition: Philadelphia Museum of Art
- Design: portfolio pairing writers and artists on the subject "Women for the Museum of Modern Art"
- Commissions modernist architect Marcel Breuer to design a bungalow in Woodstock, NY, but the project is never realized.
1949
- Design: "The House in the Museum Garden" poster for Museum of Modern Art
- Design: cover for "Modern Art in Your Life"
- Design: catalog for the Arensberg Collection for the Art Institute of Chicago
- Trademark: Theatrical Architectural Television
- Commissions Marcel Breuer to design modernist house in Harrison, NY. They part ways during early construction stages.
1950s
1950
- Design: "No Way Out" movie poster
1951
- Designs Weston, CT house
1952 – 1957
- Advertising: El Producto, GHP Cigar Company
1953
- Design: "Perspectives" covers
- Award: House design voted one of ten best in America
1954
- Exhibition: Contemporary Art Museum, Boston
- Award: Voted one of the Ten Best Art Directors by New York Art Directors Club
- Honorary Degree: Tama University, Tokyo
- Design: RCA morse code advertisement
- Design: Interfaith Day Movement posters
1955
- Design: Book covers for Vintage Book and Random House publishers
- Design: Magazine cover for "Idea", a Japanese visual arts magazine
1956 – 1991
- Consultant: International Business Machines Corporation (IBM)
1956 – 1969
- Professor: Yale University, New Haven, CT
1956
- Illustator: I Know a Lot of Things
- Trademark: IBM
- Design: begins designing book covers for Bollingren Series and Pantheon Books
1957
- Illustrator: Sparkle and Spin
1958
- Exhibition: AIGA Gallery, New York
- Exhibition: Art Directors' Club of Tokyo
- Design: Book cover for H.L. Mencken's "Prejudices: A Selection"
- Honorary Degree: Tama University, Tokyo
1959 – 1981
- Consultant: Westinghouse Electric Corporation
1959
- Trademark: Colorforms
- Trademark: Consolidated Cigar Corporation
- Design: Book and book jacket for "Paul Rand: His Works from 1946 to 1958"
1960s
1960
- Trademark: Westinghouse
- Author: Trademarks of Paul Rand
- Exhibition: Pratt Institute, New York
1961 – 1996
- Consultant: Cummins Engine Company
1961
- Trademark: United Parcel Service (UPS)
1962
- Trademark: American Broadcasting Company (ABC)
- Trademark: IBM 8-bar & 13-bar variations
- Trademark: Cummins Engine Company
- Illustrator: Little 1
- Citation: Philadelphia College of Art
1963
- Design: "desi8n 63" poster for New York Art Directors Club
1964
- Exhibition: Carnegie Institute, Pittsburgh
- Exhibition: School of Visual Arts, New York
- Exhibition: Carpenter Center, Harvard University, Cambridge, MA
- Trademark: Atlas Crankshaft
- Trademark: IIT Research Institute
1965
- Author: Design and the Play Instinct
1966
- Award: AIGA Gold Medal
- Trademark: Ford Motor Company logo re-design proposal
1967
- Design: DADA book jacket
1968
- Exhibition: Temple University, Philadelphia
- Trademark: U.S. Department of the Interior Bureau for Indian Affairs
- Design: Catalog cover and poste for AIGA (green foreground, clown face)
- Design: Redesigns Westinghouse packaging
1969
- Exhibition: Louisiana Arts and Sciences Center, Baton Rouge
1970s
1970
- Exhibition: IBM Gallery, New York
- Exhibition: Virginia Museum of Fine Arts, Richmond, VA
- Illustrator: Listen! Listen!
- Design: IBM computer packaging
1972
- Award: New York Art Directors Club Hall of Fame
1973
- Award: Royal Designer for Industry, Royal Society, London
- Trademark: Columbus Indiana Visitors' Center
1974 – 1993
- Professor: Yale University, New Haven, CT
- Honorary Degree: Philadelphia College of Art
- Exhibition: 107 Grafici del AGI, Castello Sforzesco, Milan
1975
- Design: Minute Man poster for U.S. Department of the Interior
1977 – 1993
- Professor: Summer Design Program, Yale University and Brissago, Switzerland
1977
- Exhibition: Wichita State University, Wichita, KS
- Exhibition: Pratt Institute, New York
1979
- Exhibition: Philadelphia College of Art
- Honorary Degree: Philadelphia College of Art
1980s
1980
- Trademark: Tipton Lakes Corporation
- Design: IBM poster on conversation
1981
- Design: Eye-Bee-M poster
- Interview: AIGA Executive Director Carolyn Hightower for the Design Archive project
1982
- Exhibition: Reinhold Brown Gallery, New York
- Design: Cover for Annual of the AIGA Graphic Design USA 3
- Trademark: AIGA (not used)
1983
- Design: Poster for the Art Director's Club Hall of Fame Awards
1984
- Exhibition: International Typeface Corporation Gallery, New York
- Author: A Paul Rand Miscellany, Design Quarterly
- Award: Type Director's Club Medal
1985
- Author: Paul Rand: A Designer's Art
- President's Fellow: Rhode Island School of Design
- Honorary Degree: Pasons School of Design
- Honorary Degree: Yale University
- Trademark: Yale University Press
1986
- Trademark: NeXT
- Trademark: Connecticut Art Directors Club
- Exhibition: Pratt Institute, New York
- Exhibition: the Design Gallery, Matsuya Ginza, Tokyo
1987
- Honorary Degree: University of Hartford, Connecticut
- Honorary Degree: Kutztown University, Pennsylvania
- Exhibition: Universita Internazionale Dell' Arte, Florence, Italy
- Award: Florence Prize for Visual Communication
- Trademark: Mossberg & Company
- Trademark: PDR (Pastore DePamphilis Rampone)
1988
- Honorary Degree: School of Visual Arts, New York
- Exhibition: School of Visual Arts Masters Series, New York
- Trademark: The Limited (not used)
1989
- Trademark: Monell Chemical Senses Center
1990s
1990
- Trademark: Irwin Financial Corporation
- Trademark and Design: Benjamin Franklin 200th Anniversary Celebration
- Exhibition: Joseloff Gallery, University of Hartford, Connecticut
1991
- Trademark: Morningstar Investment Advisers
- Trademark: Okasan Securities Company
- Trademark: IDEO
1992
- Exhibition: Ginza Graphic Gallery, Tokyo
1993 – 1996
- Professor Emeritus: Yale University, New Haven, CT
1993
- Trademark: English First
- Trademark: Gentry Living Color
- Author: Design, Form, and Chaos
1994
- Trademark: Accent Software International
- Trademark: Creative Media Center
1995
- Trademark: USSB
- Trademark: Computer Impressions
- Trademark: XGA for IBM
- Conducts student critiques and delivers lecture at the Arizona State University
1996
- Trademark: Norwalk Cancer Center
- Trademark: Enron
- Trademark: Doug Evans + Partners
- Trademark: Servador
- Author: From Lascaux to Brooklyn
- Honorary Degree: Pratt Institute, New York
- Exhibition and lecture: The Cooper Union, New York
- Lecture: final public appearance at MIT on November 14th
- Design: Cummins Engine 1996 Annual Report
- Died November 26 in Norwalk, CT
Posthumous
2007
- Exhibition: 18th International Poster and Graphic Arts Festival of Chaumont (5/12 – 6/24), Paris France
- Exhibition: Masters of Graphic Design: UCLA Extension Catalog Covers
(6/7 – 8/31), West Hollywood, CA - Award: One Club Hall of Fame inductee (10/17)
Reference: www.Paul-Rand.com
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